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Quartz reports that the chain launched its first run of Soylent products Monday in 18 stores across the greater-LA region. It’s the first time the meal-replacement drink has been offered in stores.
"Eating isn't easy," Soylent’s website says, vowing to make meals less stressful via its range of drink and powder mixtures described by Quartz(snip) Marketed toward millennials, the time-starved hacker-set, and efficient Silicon Valley-types, the products offer a nutrition-dense meal replacement you can down in a few gulps rather than stopping to get lunch.
originally posted by: silo13
Makes you wonder why the guy names it so? Self fulfilinh prophecy or a gimic?
Marketed toward millennials
It was like good, fully developed veal, not young, but not yet beef. It was very definitely like that, and it was not like any other meat I had ever tasted. It was so nearly like good, fully developed veal that I think no person with a palate of ordinary, normal sensitiveness could distinguish it from veal. It was mild, good meat with no other sharply defined or highly characteristic taste such as for instance, goat, high game, and pork have. The steak was slightly tougher than prime veal, a little stringy, but not too tough or stringy to be agreeably edible. The roast, from which I cut and ate a central slice, was tender, and in color, texture, smell as well as taste, strengthened my certainty that of all the meats we habitually know, veal is the one meat to which this meat is accurately comparable.