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Careful when you tweet about Clorox Bleach

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posted on Apr, 10 2015 @ 03:02 PM
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Come on... PCness is quite out of hand these days.



The company followed this up with a formal clarification, which CNN Money published:

“We apologize to the many people who thought our tweet about the new emojis was insensitive,” said Molly Steinkrauss, a spokeswoman for Clorox.

“It was never our intention to offend. We did not mean for this to be taken as a specific reference to the diversity emojis — but we should have been more aware of the news around this. The tweet was meant to be light-hearted but it fell flat.”


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posted on Apr, 10 2015 @ 03:05 PM
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As stupid as this is, maybe companies should just stay the hell off of social media? Really, who wants a commercial in the middle of a conversation between friends anyway?



posted on Apr, 10 2015 @ 03:08 PM
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a reply to: Gully

Out of hand?

Try off the planet.
My god, if people can't find something to be offended by, their life must be ruined.

We, as a species, currently suck.
edit on 10-4-2015 by chiefsmom because: spelling as usual



posted on Apr, 10 2015 @ 03:10 PM
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a reply to: AshOnMyTomatoesLOL
You do realize the first tweet was basically an Iphone commercial as well right?



posted on Apr, 10 2015 @ 03:17 PM
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originally posted by: chiefsmom
a reply to: AshOnMyTomatoesLOL
You do realize the first tweet was basically an Iphone commercial as well right?

Yeah, so companies are tweeting ads to each other. Even worse.



posted on Apr, 10 2015 @ 03:18 PM
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Oh thanks for reminding me, we need to buy more Clorox.

Cha-Ching…



posted on Apr, 10 2015 @ 03:19 PM
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a reply to: Gully

??? Can you tell the rest of us, who don't click on every link, exactly what happened? Thanks.



posted on Apr, 10 2015 @ 03:20 PM
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I think we're missing the larger issue of what it means to be a country that still wants to keep it's whites white in the 21st century. America should be color safe. Just throw cold water on everything and call that keeping it clean.



posted on Apr, 10 2015 @ 03:22 PM
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No Press is bad press.

That said, wow. People will really find anything to fire up the ol' SJW Hatewagon for today.



posted on Apr, 10 2015 @ 03:23 PM
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a reply to: Aleister

Apple came out with new Emojis


Now, thanks to the iOS update, they come in a range of ethnicities and skin tones:


Clorox tweeted...asking where the bleach was.

People got offended thinking it was a racist post.




Clorox ✔ @Clorox
Wish we could bleach away our last tweet. Didn't mean to offend - it was meant to be about all the 🚽🛁🍷emojis that could use a clean up.

edit on 10-4-2015 by Gully because: (no reason given)



posted on Apr, 10 2015 @ 03:23 PM
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I don't get it? Is there a "clorox" emoji now or something?



posted on Apr, 10 2015 @ 03:29 PM
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The thing is when someone picks up on this kind of stuff on the internet its like a feeding frenzy...if this happened in the real life world and not the digital cyberspace one I doubt people would be acting so up in arms about it. When I saw the tweet it looked like they had used some clever character art to make a bottle of bleach. Good lord people need to find something better to do with their time.



posted on Apr, 10 2015 @ 03:32 PM
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Anything can be perceived as racist. If you have a multi-ethnic workplace, better be very cautious about your words. Saying the wrong thing whether intended or not can get you fired especially if you are Caucasian.

African Americans, are very perceptive to any possibility that a comment can be perceived as racist, if not said by one of their own race.

Perceiving a caricature of a bottle of bleach created with emoticons as a racist message is utterly ridiculous.
edit on 10-4-2015 by eManym because: (no reason given)



posted on Apr, 10 2015 @ 03:57 PM
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a reply to: Gully

I think sometimes people misunderstand what someone says and takes offense. It happens. I don't think this has much at all to do with PC. Just because someone gets offended, doesn't mean political correctness is involved. Sometimes it's just silliness.

No matter what - and I mean NO MATTER WHAT - you put out there today, SOMEONE is going to take offense. It's like a contest to see who can be more disagreeable.



posted on Apr, 10 2015 @ 04:22 PM
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a reply to: Gully

I read the article and I read a lot of the comments.
I still don't see what is offensive about the tweet.
Is it because bleach makes things white?
If so...
Will we be seeing white paint taken off the shelves at Home Depot?
edit on bu302015-04-10T16:24:23-05:0004America/ChicagoFri, 10 Apr 2015 16:24:23 -05004u15 by butcherguy because: (no reason given)



posted on Apr, 10 2015 @ 04:30 PM
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originally posted by: Benevolent Heretic
a reply to: Gully
...
No matter what - and I mean NO MATTER WHAT - you put out there today, SOMEONE is going to take offense. It's like a contest to see who can be more disagreeable.


Oh, definitely.



posted on Apr, 10 2015 @ 04:31 PM
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originally posted by: butcherguy
a reply to: Gully

I read the article and I read a lot of the comments.
I still don't see what is offensive about the tweet.
Is it because bleach makes things white?
If so...
Will we be seeing white paint taken off the shelves at Home Depot?

Only if home depot tweets about it.



posted on Apr, 10 2015 @ 04:35 PM
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a reply to: eManym

I know what you mean. I know of a paper mill that put out a memo that the term 'black nipples' was not to be used for short pieces of black pipe. Instead, the term 'short pieces of black pipe, threaded at both ends' was to be used.
'nipple' is the term used when ordering a a short piece of pipe from an industrial supply house. It comes in stainless, brass, pvc, galvanized and black varieties.
I forgot to mention that all varieties of nipples could be called nipple .... except for the black ones.
edit on b000000302015-04-10T16:57:30-05:0004America/ChicagoFri, 10 Apr 2015 16:57:30 -0500400000015 by butcherguy because: (no reason given)



posted on Apr, 10 2015 @ 04:39 PM
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there are too few authentic outrageous things in the world. so the outrage patrol must always lower their standard to find something to be outraged over.



posted on Apr, 10 2015 @ 04:56 PM
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This company operates near me. I heard most of their staff are black, lol.

It must suck when you KNOW a lawsuit is going to find you eventually.

How these people get their voices heard is beyond me and why we actually do anything about it is beyond the realm of comprehension.


edit on 10-4-2015 by eisegesis because: (no reason given)




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