The Rijksmuseum museum in Holland had an idea: Let's bring the art to the people and then, hopefully, they will come to see more - at the museum.
They took one Rembrandt painting from 1642, Night Watch and brought to life the characters in it, placed them in a busy mall and the rest you can see
I'd like to think that anyone sufficiently bright to get a gun permit would recognize the period costumes and realize that something special and
probably entertaining or related to advertising was afoot.
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