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originally posted by: OpinionatedB
a reply to: Cinrad
originally posted by: OpinionatedB
But you see, not everyone in life is that lucky. And what you find, especially in cities, is that the poor cannot afford good and nutritious foods, the processed crap is frankly much cheaper, and when on a seriously tight budget that is what you are stuck buying... processed foods which cause obesity.
Link
Children are wired to respond to parents’ warnings of danger but only if the warnings are not overused. Too many “no’s” in a child’s day become meaningless and actually teach children not to listen.
Consumers will buy these items but rarely seek them out. That’s why, ever since the 1960s, small goods have crept steadily closer to the checkout counter where the captive shopper can easily spot them, grab them, and pay for them before having the chance to reconsider. By minimizing the time to purchase, retailers capitalize on the short-lived nature of your impulses.
Are Smarphones Making Us Less Impulsive
Tootsie Roll Industries, an undiversified candy business with heavy exposure to the impulse aisle, has been suffering disproportionately to its industry competitors. In mid-August, Tootsie’s stock price dipped below its 200-day moving average of $29.58 per share. In its Q2 earnings report, Tootsie acknowledged a 3% decrease in its first-half-year net sales as compared to 2012, and a 6% decrease in Q2 year over year.
Things aren’t so rosy for the better-positioned candy companies, either. Recently Hershey CEO John Bilbrey hinted that mobile blindness might be a primary factor behind the 5.5% decline in the company’s gum business in 2012.
As several high-profile companies have openly expressed concern about mobile blinders, it seems to be a major threat.
Are Smartphones Making Us Less Impulsive?
Facial recognition, image matching, and preference-based retargeting have already gone live in Asia and the U.K., as well as in some higher-end stores and hotels in the U.S
Attention, Shoppers: Store Is Tracking Your Cell
Nomi, of New York, uses Wi-Fi to track customers’ behavior in a store, but goes one step further by matching a phone with an individual.
When a shopper has volunteered some personal information, either by downloading a retailer’s app or providing an e-mail address when using in-store Wi-Fi, Nomi pulls up a profile of that customer — the number of recent visits, what products that customer was looking at on the Web site last night, purchase history. The store then has access to that profile.
“I walk into Macy’s, Macy’s knows that I just entered the store, and they’re able to give me a personalized recommendation through my phone the moment I enter the store,” said Corey Capasso, Nomi’s president. “It’s literally bringing the Amazon experience into the store.”
Nomi then uses Wi-Fi signals to follow the customer throughout the store, adding to the information it maintains. “If I’m going and spending 20 minutes in the shoe section, that means I’m highly interested in buying a pair of shoes,” Mr. Capasso said, and the store might send a coupon for sneakers.
originally posted by: OpinionatedB
we spend out lives saying no to our children. No is our favorite word - and often the first word a young child learns to say, because they hear it so much. When used too much, it looses its impact, so parents try to gauge how often they use the word - and not overuse it. It's important for it to have impact for the really important things in life.
Why would you, as a parent, not be happy they might move the candy?
That said, I think Tesco might have ulterior motives here. Like even you admitted, they want sales.
When a shopper has volunteered some personal information, either by downloading a retailer’s app...
But I'm sure your right, they are doing this just because parents cannot make healthy choices if the snacks are at the checkout. (sarcasm)