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As he readied his debut solo mixtape, AmeriKKKan Korruption, he began thinking about a design that he would make into stickers to promote it. Steez had become fixated on the number 47, which he felt was a perfect expression of balance in the world, representing the tension between the fourth chakra—the heart—and the seventh—the brain. According to friends, Steez believed it to be the universe’s quintessential random number, and started noticing it everywhere—on street signs, clocks and Facebook timestamps.
He decided to incorporate the number into a logo in such a way that the two digits resembled a swastika—in Steez’ mind a commentary on the appropriation of what was originally a peaceful symbol with roots in Eastern religions. Ever the provocateur, he also put the design in a white circle surrounded by red—the same color scheme used by the Third Reich. He and his friends began papering the city with the stickers, particularly in the heavily Orthodox neighborhood around Murrow. He was ready to engage with people who criticized the logo. “yo i had 2 take a second look cuz i thot it was a swastika lol,” wrote someone beneath the image when he posted it on Facebook. “That’s what I’m aiming for. #MAADGENIUS,” Steez wrote back.
Read more: www.thefader.com...
Swastika is a spiritual symbol that the Nazi stole because of it's mystical meaning.
“yo i had 2 take a second look cuz i thot it was a swastika lol,” wrote someone beneath the image when he posted it on Facebook.
“That’s what I’m aiming for. #MAADGENIUS,” Steez wrote back.